Packaging Redesign- Trader Joe’s Peanut Butter Crispy Rice Bites
FALL 2023
For my package redesigning project, I chose to repackage Trader Joe’s Peanut Butter Crispy Rice Bites. I chose to make my packaging limited edition for Valentine’s Day. I redesigned the packaging to look like a mailbox in order for the packaging to be reused into a mailbox for elementary school Valentine grams. I changed the logo, packaging shape, and colors in order for consumers to want to buy these limited edition sweets.